Avant de fonder Eliotrope en 1993, Gilles Lyonnet a travaillé dans le conseil marketing, pour des sociétés de grande consommation (Cachou Lajaunie, France Telecom, Le Bureau Interprofessionnel du Pruneau, la Balise Argos …), puis chez le distributeur, P-Ingénierie, où il a développé des stratégies de communication pour les start-up de l’époque telles qu’Adobe, Quark, Macromedia …
Avec une expérience de plus de 20 ans dans le marketing et la communication et notamment les Relations Presse et Publiques, Gilles possède une excellente maîtrise de la définition et du développement des stratégies de RP et de e-RP des entreprises des nouvelles technologies et de la grande consommation.
Très impliqué dans les actions développées pour chaque budget géré par l’agence, Gilles s’investit personnellement auprès de son équipe afin d’obtenir les meilleurs résultats possibles.
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